Last week I shared a fantastic article on my Facebook page from Dynamic Business Magazine called “10 Steps to a Successful Inbound Marketing Strategy”. It was chock full of solid advice on how to create an inbound marketing strategy, but one of my FB fans (Melinda from MinzBeadz) left this comment: “I don’t have nearly
You might be wondering just how bad my typing skills are if it takes me a week to write one page of copy, but writing copy that engages your audience and makes them fall in love with your brand involves more than quick fingers on a keyboard. I’m sure every copywriter out there has had
Following last week’s blog on 7 Steps to Mending Broken Fences (what to do when client relations break down), one of my readers asked if I had any ideas about how to deal with a clients who had gone dead on them. Not literally (thank goodness… that’s a whole ‘nother post!), but those clients who?hadn’t?been
Sometimes, despite our very best efforts, things don?t go the way we anticipate. A reliable product will suddenly fail, a comment will be taken the wrong way, or a third party will let us down. Generally, however, the client at the end of these downfalls?doesn’t?care why things have gone pear-shaped? all they know is their
