Last week I shared a fantastic article on my Facebook page from Dynamic Business Magazine called “10 Steps to a Successful Inbound Marketing Strategy”. It was chock full of solid advice on how to create an inbound marketing strategy, but one of my FB fans left this comment: “I don’t have nearly enough hours in the

You might be wondering just how bad my typing skills are if it takes me a week to write one page of copy, but writing copy that engages your audience and makes them fall in love with your brand involves more than quick fingers on a keyboard. I’m sure every copywriter out there has had

Following last week’s blog on 7 Steps to Mending Broken Fences (what to do when client relations break down), one of my readers asked if I had any ideas about how to deal with a clients who had gone dead on them. Not literally (thank goodness… that’s a whole ‘nother post!), but those clients who?hadn’t?been

Sometimes, despite our very best efforts, things don?t go the way we anticipate. A reliable product will suddenly fail, a comment will be taken the wrong way, or a third party will let us down. Generally, however, the client at the end of these downfalls?doesn’t?care why things have gone pear-shaped? all they know is their