Are you in the business of selling fairy tales? Some of our favourite literature and trashiest TV can reveal some important lessons about the need to be authentic in the way we deal with people in our business and everyday life. While it’s always tempting to portray ourselves as something or someone better than we
Writing your own press release can be a great, cost-effective way to generate publicity and new leads for your business. Having your business name appear in newspapers or on radio and TV – either locally or nationally – helps build your profile, giving your business instant credibility and a competitive edge. But simply writing a
Prior to building our new home in 2009, many an hour was spent traipsing through glamorous display homes ? oohing & ahhing over lighting fixtures and cupboard handles, imagining the memorable Sunday afternoons we’d spend overlooking the meticulously landscaped garden from our stylish alfresco dining area. And from $164,000 ? what a bargain!!!! Except of
Let?s face it ? looks matter. It?s not that we?re all horribly shallow or vain, but when it comes to pretty much everything in life (from a spouse, to a new couch, or a car) if it?s easy on the eye, you won?t hear too many complaints. Consider this…?have you ever rocked up to a
Of course not. How can you be too clever? Well, if like me you’re a fan of The Big Bang Theory, you might think Dr Sheldon Cooper is just a little bit too clever, but I’m afraid you’d be wrong. While he may be insanely intelligent, his ?cleverness? is surprising lacking. The kind of ?clever?